That, in a nutshell, is what we do.
Whether it’s strategy, a marketing plan, an advertising schedule or a design task, we go through the same simple process.
And it all begins with you.
We ask the right questions, so you can give us the answers that point us in the right direction. Sometimes we will ask difficult or uncomfortable questions.
But by the end of it, we will have a pretty clear understanding of where your business – your brand – is going.
This includes doing our own research, to make sure your brief is in the right ballpark. But we invest time in thinking, because we want to make sure we get it right first time, rather than wasting your time with ideas that don’t meet your needs. Once we are sure we have captured the essence of what we need to do, we move onto the next stage.
Ideas. Strategies. Media plans. Design. Concepts. Copy. We love this part. It only works if we’ve done the listening and thinking part. And we especially love the bit when we get to tell you what we’ve created, and test our ideas out on you and sometimes our target audience.
Of course, this is a simplification. We could add more words – challenge, advise, interrogate, deliver, we could go on. But in simplifying, we get to the heart of what we do, at its most basic level, this is what it’s all about.
Our focus is always on delivering a solution that meets your business needs.
Creativity always serves a purpose – it has no business value in its own right. Whether you are looking to increase traffic to your website; raise brand awareness; attract talented people to work for you; reposition your business; advertise a product; communicate with a new audience; promote an event, or create a single ad, we will always make sure our solutions answer a need.